Oddball have guided Wyong Race Club through a brand refresh and journey to embrace digital technology. We re-developed their website to create a core foundation for promotion and bookings, including driving membership sign-ups, and now manage their on-going marketing activities.
Our creative studio produces a variety of high-quality marketing collateral every month and our marketing specialists deliver monthly campaigns for Wyong Race Club brand, including:
- Marketing Strategy
- Creative & Branding
- Google Marketing
- Events Marketing
- Press & Digital Ads
- EDM Content
- Social Content
Since engaging Oddball, Wyong Race Club have almost doubled their membership, they’ve seen an impressive increase in attendance (pre-COVID-19) to their race days, as well as successfully increasing alternative events such as markets, school formals, weddings and corporate events.
During COVID-19, thanks to the professional website and driving awareness and traffic through social and email marketing, we are currently selling out every race meet.