Artilux approached Oddball for a website redevelopment with the goal of positioning their retractable and pleated screens as a premium product. This would require a shift in design and content from describing how products function, to a more aspirational message which illustrates how the screens make people feel. The new website not only looks great, but it has also immediately increased conversion rates. Artilux are thrilled with the results, proud that their premium products are getting the portrayal they deserve.
Artilux
