Old-School But Not Old-Hat
The internet is the number one way of communicating with customers, but it’s not the only way and not all customers are the same.
It’s about leveraging multiple channels. We often pair traditional channels with online channels during a campaign.
And because so much is now done online, strategic ‘old-school’ marketing can be even more effective.
Banners, direct mail, directories, billboards, sponsorship, events, print ads, broadcast, vehicle signage, merchandise and PR and the list goes on.
Made-to-order and fitting perfectly
Think of your marketing plan as a bolt of fabric. Oddball takes it and creates a range of 'garments' of all shapes, sizes and purposes. It's about tailoring your message to communicate in the right way for each channel.
Vehicle signage - moving messages
Imagine 1000 impressions per day. Profile, branding, recognition, exposure, trust-building ... as you long as you don't drive like a maniac, beautifully-designed and -applied vehicle signage is marketing in the fast lane (or in the traffic jam).
These days, our inboxes are crowded and our letter boxes are empty. Direct mail is often more memorable than email marketing: it's harder to delete, we physically handle it and usually, it's even recyclable. Depending on your industry, direct mail created and designed with Oddball is an old-school channel that cannot be ignored.
The Oddball Cocktail
The Oddball marketing cocktail packs a punch, whether it's reaching your market through the internet or through the letterbox. We mix it to a specific recipe for you. And we’re not afraid to shake things up.
Your Local ‘A-Team’
Oddball’s specialists work in house, building on their skills with ongoing training and enrichment, bringing you much more than simply a set of hired hands. Overseas providers and contractors have their place, but…
The Balance of Art & Science
Our marketing strategy development is based on scientific research on the way consumers buy. Oddball customers refer others. That's one of our personal marketing strategies.
Testing… Measuring… Testing…
Oddball has the experience to know what works, what doesn’t and why. Years of hard work, learning, adapting, testing and measuring outcomes - so we can deliver real results for you.
Oddball Marketing has been integral in building the Rebecca Christensen Chiropractic brand. The creative team at OddBall has assisted us with logo conception, business cards, flyers, car signage as well as building our amazing website. The team is always approachable and available to meet deadlines as requested. Overall, our experience with OddBall has been seamless and we hope to continue with them for projects in the future.
Chiropractor / Director
Rebecca Christensen Chiropractic